Boohoo Sports Bras

About the Brand: This international fast-selling e-commerce company's name is Boohoo and it was originally an IKEA retailer of plus-size women's clothing, so they have a specific classification for consumers. They provide clothing strategies for all types of people and various special categories. Apart from the rich classification of conventional clothes, they have also developed 9 special categories, such as SELECT for tall people, PETITE for those who are not tall but want to look skinny, and BIG and BODY CONFIDENTIAL that provide styles for those with a more challenging body shape. PLUS also features NIGHT for those in the nightclub scene, PLUS SHORT & TALL that provides styles for taller people, CASUAL&CASUAL which is oriented toward ordinary people, etc.